Privacy, DPA and PATS
Introduction to the PATS project
The overall objective of PATS is to invent a concept of security branding to increase opportunities for voluntary adoption of privacy standards among security organisations. The project studies the degree of privacy awareness across various sectors, firms and across international government agencies that promote or use security technologies. It focuses particularly on biometrics and CCTV as these two merge continuously with each other and imply a whole range of applications such as motion detection, segmentation, object classification and tracking, background and behaviour identification etc. PATS also examines branding and its relevance for a solution in the conflict between privacy and security. Brands are used to communicate not only products services and systemic innovations (such as better security), but also ethical values (such as privacy). Key questions for the project in relation to branding include:
- Can organisations develop a public offering (‘brand’) that takes privacy into account?
- Can ‘brand’ communication methods become a way to enhance accountability to the public?
- Is privacy awareness a ‘brand’ value?
The main objective of Work Package 6 was to conduct expert evaluations with relevant stakeholders on ethically focused brand indicators and to evaluate opportunities for security organisations to develop ethical branding. The Work Package 6 document is an analysis of the results of a focus group held to consult on these brand indicators and to discuss ideas regarding the potential for privacy branding. The results of this focus group feed into Work Package 7, which focuses on producing policy recommendations.
The Work Package 7 document develops policy recommendations based on the results of the previous focus group. This work is also based on the previous Work Packages (2 -6) and develops policy recommendations to achieve the following objectives: 1. To increase awareness within the security industry regarding the protection of privacy; 2. To increase awareness of governmental authorities to protect individual privacy in the context of intensifying security measures; and 3. To develop regulation processes to realize standards of privacy as a brand label for security organizations.
|D6.3 UK National Report|
|D7.1 UK Policy Recommendations|
This research was supplied by Inga Kroener Senior Research Associate, Department of Organisation, Work and Technology (Lancaster University).